Digital Marketing Coordinator

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At Feetures, we are obsessed with our Mission to support everyone in their pursuit of healthy, active lifestyles. Our Culture and our core values are non-negotiable and are the foundation as to how we interact with each other and our customers.

• Quality
• Simplicity
• Accountability
• Innovation
• Sustainability
• Adaptability

Overview:
Feetures is seeking out an entrepreneurial minded, analytical, and driven Digital Marketing Coordinator to join our fast growing team. This individual will work in close conjunction with the Associate Digital Marketing Manager to drive the growth of our e-commerce DTC business. As the Digital Marketing Coordinator, you’ll be working as an e-commerce specialist in collaboration with the team for marketing initiatives, website optimization and more, to facilitate brand visibility and profitable growth. The Digital Marketing Coordinator not only assists in carrying out the daily website operations, but also plays a pivotal role in identifying development opportunities for expansion and improvements of the company.

Essential responsibilities
• Work in collaboration with the Associate Digital Marketing Manager and broader marketing team to plan and execute product launches
• Assist in email and SMS content calendar creation and execution
• Work in conjunction with the Associate Digital Marketing Manager to drive growth in email, SMS, and app performance
• Assist in improvement and management of Loyalty program
• Communicate with external partners and agencies
• Understand and actively follow e-commerce trends
• Measure and report on success of e-commerce efforts through KPIs
• Execute digital marketing initiatives as directed

What have you been up to?
Education and experience
• Bachelor’s Degree
• 1-3 years of e-commerce, Shopify, or equivalent experience
• Experience with Shopify
• Some familiarity & understanding of Google Ads and Facebook Ads
• Some understanding of web metrics & digital analytics, GA4 preferred
• Some familiarity with Klaviyo (or similar ESP platform), Attentive (or similar SMS platform)
• Experience with Canva, photoshop, illustrator, etc. preferred
• Microsoft Office Suite proficient

Here’s how our ideal candidate can knock our socks off!
• Attention to detail and strong organizational skills
• Strong verbal and written communication skills.
• Passionate about an active lifestyle
• Familiarity with our brand
• Dedicated team player

Benefits:
• Health insurance
• Dental insurance
• Vision insurance
• Life & Disability insurance
• Paid holidays and PTO
• 401(k)

Benefits:
• Health insurance
• Dental insurance
• Vision insurance
• Life & Disability insurance
• Paid holidays and PTO
• 401(k)

 

Feetures is an Equal Opportunity Employer that welcomes and encourages all applicants to apply regardless of age, race, sex, religion, color, national origin, disability, veteran status, sexual orientation, gender identity and/or expression, marital or parental status, ancestry, citizenship status, pregnancy or other reason protected by law.