Uptown Brand Associate

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Job summary:
Charlotte Center City Partners seeks an Uptown Brand Associate to collaboratively develop, execute, and manage marketing strategies and tactics to support the vision for Uptown: a vibrant neighborhood and business district that sits at the center of a thriving region. This is a dynamic role that serves a dynamic neighborhood, a place where culture, arts, sports, dining, entertainment, living and business all intertwine. A successful candidate will be a curious learner, enthusiastic teammate, and passionate about inclusive community and great urban places.

Responsibilities:
• Become a neighborhood expert and brand steward for Uptown
• Support community partnerships and build relationships with district stakeholders
• Website and newsletter management
• Create and deliver place-based content across social media, newsletter and placed media channels
• Social media management for Uptown brand – experience in maintaining and growing social presence, and building community using social media
• Support content and brand marketing for other Center City Partners initiatives and entities including the 7th Street Public Market, economic development, planning
• Content calendar management
• Event marketing – paid and owned media integration, social media marketing, recapping, etc.
• Sponsor activation
• Branded collateral production and distribution (neighborhood maps, event materials, and more)
• Visual content creation and management – photography, videography, etc.
• Perform routine housekeeping and maintenance on Google Analytics, Google Ads, Facebook Ad Manager, etc.
• Document meeting notes, tasks and to-dos
• Collaborate across Charlotte Center City Partners teams and on initiatives with community partners

Qualifications:
• Ideal candidate has 3 – 5 years of experience
• Strong writing ability
• Social media marketing
• Event marketing
• Familiarity with digital marketing such as Facebook and Google Ads
• Strong in Microsoft Office suite
• Experience using email marketing systems such MailChimp
• Familiarity with website content management
• Detail-oriented individual who reviews work carefully

This position is right for you if:
• You are a team player
• You are organized
• You are detail oriented
• You deliver results through creative and critical thinking
• You are committed to equity and inclusion
• You are a strong communicator
• You see the big picture
• You are supportive
• You are innovative

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Benefits:
• 401(k)
• 401(k) matching
• Dental insurance
• Employee assistance program
• Flexible schedule
• Flexible spending account
• Health insurance
• Life insurance
• Paid time off
• Parental leave
• Vision insurance

Schedule:
• 8-hour shift
• Day shift
• Monday to Friday
• Overtime