Marketing & Communication Coordinator
Located in the heart of the nation’s second-fastest-growing metropolitan area, Queens University of Charlotte leverages the city’s diverse and thriving environment as an extended classroom. Nationally recognized for undergraduate programs in international and interdisciplinary education, Queens blends the best of liberal arts learning with professional preparation and community engagement. Focused on supporting success for diverse learners, faculty build close and collaborative relationships with students and help them build intentional and individualized roadmaps for flourishing at Queens and beyond. At the graduate program level, the University offers innovative educational experiences that help learners advance professionally and retool for new opportunities. Our environs afford faculty myriad opportunities to advance their own professional growth and teaching and research interests by collaborating with vibrant industry, non-profit, and community organization sectors.
Job summary:
The Marketing & Communication Coordinator helps develop, execute, and evaluate communication strategies for Queens University of Charlotte. Most notably, you will help us leverage social platforms to build brand presence and engagement, but you will also oversee website content updates and write web news stories, media releases, Queens’ magazine articles, and possibly emails. This position requires a strong understanding of brand voice and the ability to tailor communication according to marketing objectives and channels. This position is exempt from provisions of the Fair Labor Standards Act (FLSA) and is not eligible to earn overtime pay for hours worked above 40 in a single workweek.
Responsibilities:
• Collaborate with the marketing team to capture the most compelling student stories, images, and campus events to create brand-consistent and engaging communication
• Strategize, create, and deliver social media content across Queens’ social channels (Twitter, Facebook, Instagram and LinkedIn)
• Monitor and report on the effectiveness of social posts/campaigns
• Oversee and manage website content updates of varying difficulty
• Write media releases, news articles, or email content as needed
• Attend campus events to take candid photographs and assist where needed.
• Other duties and special projects may be assigned to meet department and university needs.
Experience and skills:
• Experience planning, creating, and delivering social media content (e.g., Twitter, Facebook, Instagram and LinkedIn) – and evaluating performance to drive future content.
• Superior written and verbal communication skills; proven experience writing compelling media releases and news articles preferred.
• Demonstrated ability to learn and leverage new technology independently.
• Demonstrated commitment to data-driven decision-making, including effective analytical skills and proven results in achieving objectives and goals.
• Proven attention to detail, ability to establish priorities and meet project deadlines, with strong follow-up and follow-through to completion.
• Ability to problem-solve and troubleshoot a variety of issues and the wisdom to escalate issues when warranted.
• Proficient in computer and office software (Outlook, Word, Excel, Microsoft Office).
• Basic proficiency with design software such as Canva or Adobe Creative Suite.
• Ability to work effectively in a diverse campus community, including faculty, staff, students, and vendors.
• Self-motivated and proven ability to demonstrate appropriate initiative.
• Bachelor’s degree (or equivalent combination of education and experience) in a related field.
Benefits:
• Medical, dental and vision insurance
• Domestic partner benefits
• Defined contribution (matching) and supplemental 403(b) retirement plans,
• Vacation and generous paid holidays
• Tuition remission and tuition exchange
• Queens-paid life insurance, supplemental life insurance, dependent life insurance, accidental death and dismemberment insurance
• Flexible spending accounts (medical, dependent care, Health Savings Account)
• Sick leave and long-term disability leave
• Paid parental leave
• FMLA leave when eligible
• Reduced cost meals at Morrison Dining Hall
• Employee assistance program (EAP)
• Free access to the Levine Center, wellness programs
• Employees may choose benefits such as pet insurance, critical care insurance and legal assistance
Physical requirements:
• Visual Abilities: Read reports, create presentations and use a computer system – 75-100% of the time
• Hearing: Hear well enough to communicate with co-workers, vendors and students – 75-100% of the time
• Dexterity, Grasping, Feeling: Write, type and use the telephone, copier, and computer systems – 75-100% of the time
• Mobility: Open files and operate office machines; move between departments and attend meetings across campus – 75-100% of the time
• Talking: Frequently convey detailed or important instructions and ideas accurately, loudly, or quickly – 75-100% of the time
• Lifting, Pulling, Pushing: Exert up to 30 pounds for force occasionally, and/or up to 20 pounds of force frequently, and/or up to 10 pounds of force constantly to move objects – 50-74% of the time
• Cognitive/Emotional: Ability to critically think and concentrate. Must be able to respond quickly to changes in conditions – 75-100% of the time
Work conditions:
• Work in an office environment, involving contact with faculty, staff, students, service providers and vendors
• Work has deadlines, multiple interruptions, high volume and may be stressful at times
