Briefing for Friday October 30th: Kombucha to Bigfoot

Briefing for Friday October 30th: Kombucha to Bigfoot
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Hello Friday

I’ve recently talked to five hiring managers who have struggled to fill social media job positions. Fascinating. Looking at LinkedIn, there are 57,412 people in Charlotte that have “social media” in their LinkedIn profile. Quantity isn’t the issue, it’s quality.

Let’s talk money. The average salary nationally for a social media manager position is $51,613. Many Charlotte companies think they can recruit and retain experienced A+ talent with $30,000 to $40,000. Wrong. Meanwhile, companies that understand social media’s importance have allocated more salary for the positions, thus monopolizing the small talent pool of A+ social media talent. I’ve also seen A+ talent create their own boutique consultancies — smart move because so many Charlotte business leaders have been burned and now they’re willing to pay a high hourly rate. Anyways.

VITALS

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Today’s Weather: 66. Sunny and 0% chance of rain. 
Today’s Stat: 6. Number of feet between USB outlets at 204 North, the restaurant coming soon next to Ri Ra on Tryon Street [Agenda/Instagram].
Today’s Job: Graphic Designer at Adams Outdoor. Apply. I know the hiring manager and she’s both cool and talented.
Today’s Charlottean: Jim Dedman, litigation attorney at Gallivan, White, & Boyd, P.A., for producing a well-researched legal story with coworker Kyle White on ghost home sale disclosures in response to Mary’s story: Is the Bootlegger House the most haunted house in Charlotte?

ORIGINALS


20 things that make Cam Newton “Cam” [Long]
I’ve come to love Cam. I didn’t realize he lives in the same uptown apartment building as Jordan. I ran into Cam at the Duke Energy Center Starbucks recently (he had his over-the-ear headphones on at 6:15 a.m.) and the dude was a massive human being.

Here are the plans for Lenny Boy’s new location [Wells]
Lenny Boy is moving to the corner of Griffith and South Tryon (close to Triple C). Plans in the works include outdoor stage, patio and possibly even a garden. View photos and get the scoop from owner Townes Mozer and his dog Lennox, aka Lenny Boy.

How these Charlotte writers plan to pen an entire novel in a month [Dunn]
The goal: Write a 50,000-word novel in the month of November. Nearly 1,000 people in the Charlotte region undertook the task last year and there are about 2,700 registered members today. Learn how to get involved.

Rusty Bucket opening Wednesday, November 18 in SouthPark. Look inside. [Williams]
11 photos. Rusty Bucket is an American comfort food restaurant that started in Columbus, OH. Known for burgers, buffalo chicken and craft cocktails. It’s going in right across the street from Dogwood and Corkbuzz, behind the Whole Foods. We got the scoop from the Rusty Bucket’s founder. Also, my Ohio transplant friends swear by this place and are awkwardly excited.

How to attend an art exhibition in Charlotte [Peters]
I love Joshua’s line “I promise, gallery openings are not for rich, old people.” Here are useful tips in hopes that you make it to our amazing galleries like the Mint, Bechtler and McColl Center with more frequency.

The 50-year history of Morris Costumes: An original Charlotte startup story [Piscitelli]
Did you realize that the creator of the original Bigfoot costume is here in Charlotte and celebrating their 50th anniversary? Backstory and photos from Sean Morris, the third generation owner. 

GUTS, Charlotte’s next-level pumpkin carving contest, is tonight. Here’s what to know [Levans]
This premier pumpkin carving event benefits the Make-A-Wish Foundation. It starts around 4:30 p.m. this afternoon at the N.C. Music Factory Main Stage. The creative community goes overboard, and the resulting pumpkins are insane. 

TALKING POINTS 


UNC and USC will play a baseball game on Tuesday, April 12th at BB&T Ballpark [Agenda/Instagram]. USC head baseball coach Chad Holbrook: ““BB&T Ballpark is a tremendous facility and it will be a great setting for college baseball. The atmosphere should be electric.”

Three Charlotte groups that are winning at Halloween. The Panthers dressed up for a visit to Levine Children’s Hospital (225,000 video views). Ad agency owners, Claire and David Oakley, dressed up as Clodfelter and Roberts. Portofino’s made a super creepy ghost pizza.

U.S. Transportation Secretary Anthony Foxx (our former mayor) was in town yesterday to announce $25 million toward a rail station uptown [Agenda/Instagram]. Calls the project the “linchpin to everything” and says it could break ground in 18 months. View renderings on our Instagram. 

Luke Kuechly stars in a new Nike commercial titled “Snow Day” featuring other big NFL names like Rob Gronkowski, Ndamukong Suh, LeSean McCoy, Odell Beckham Jr., Ben Roethlisberger, etc [Nike/YouTube]. 2 minute video. Luke gets some decent camera time lifting and throwing weights.
 


Happy Friday and I recommend starting off your day by watching out behind the scenes Instagram video of Charlotte Ballet practicing some moves.

Happy Halloween! 

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