You can now buy 1,000 piece Charlotte skyline puzzles for $60 from Chase Price and Cody Hughes, owners of a boutique photography and videography agency in Charlotte.
“Advertising and media have gotten crushed, and we’re no exception,” Hughes says. “Pretty much all our shoots are either canceled or pushed back indefinitely.” Hughes and Price typically do promotional video and photography for clients that include the Charlotte Hornets, Greystar, and the City of Charlotte.
Because of the coronavirus, their revenue is down 75 percent.
New strategy: “We knew fairly quickly we had to pivot to some sort of physical product sales,” says Hughes. They started off selling their prints and then got creative with candles, coasters, and now — puzzles. “We really wanted to provide a fun stay at home activity as well.”
Puzzle selection: In choosing which photos to turn into 1,000 piece puzzles, Hughes and Price decided to let their followers vote on their four favorites. Their followers chose the four skyline photos below. Each puzzle costs $60 and the team is now taking pre-orders. Puzzles inventory is set to arrive from the manufacturer on May 8. The team plans to ship and hand deliver to customers as quickly as possible.
“Our job is making Charlotte and its businesses look good,” says Hughes, “and we want to continue to do so for a long, long time.”